Last Revised: June 18, 2019

HelloWorld, Inc. is a company that helps other businesses operate sweepstakes, contests, promotions, loyalty, and other promotional marketing programs (“Promotions”). In addition, HelloWorld occasionally runs its own Promotions. Such Promotions gather personal data from individuals who choose to enter a particular Promotion and data regarding the Promotion itself. HelloWorld takes its privacy obligations seriously, both to its clients and to people who enter its Promotions. This policy outlines our treatment of personal data we collect on behalf of our clients and for our own use.

Client Promotions

As a full service promotions, loyalty, and sweepstakes agency, HelloWorld operates Promotions on behalf of its clients. HelloWorld acts as a data processor on behalf of such clients. Each of our clients is the data controller for the data they collect within the applicable Promotion and is the sole owner of that data. Our client for a Promotion is often referred to as the promotion sponsor. As part of our services, HelloWorld collects personal data for clients by use of HelloWorld’s proprietary online technology, HelloWorld mailboxes, and points of entry offline. HelloWorld collects such personal data solely for the use of the applicable client and the operation of the Promotions. Uses within a Promotion may include notification of potential winners, fulfillment of prizes, and marketing analysis. HelloWorld strictly limits access to personal data within its organization. Data is not shared outside of the company except that HelloWorld provides data to our clients, to third parties if directed by our clients, and in response to appropriate governmental or legal requests. Personal data collected from a client Promotion is never shared with any client other than the client on whose behalf the information was collected. Personal data collected by HelloWorld on behalf of a client belongs solely to the client and will be used solely in accordance with that client’s privacy policy. You have the right to access your personal data in our Promotions by contacting the client of ours that collected your data. That client can inform you of how they use, disclose, and limit your personal data, as well as your choice to opt out of its collection, amend it for accuracy, or have it deleted. HelloWorld is not responsible for data collected on behalf of clients when it is in a client’s possession.

HelloWorld Promotions

HelloWorld may run Promotions on its own behalf. Such Promotions are to generate interest from other businesses in HelloWorld’s products and services. HelloWorld uses personal data collected in such Promotions as sales leads and may contact the individual registrants by email, mail or phone. HelloWorld will never sell such information or share it with another business. When individuals opt in to receive information from HelloWorld, they agree to receive email and other notices from HelloWorld, including marketing messages, surveys, special offers and notices about other Promotions. Such notices may come from HelloWorld itself or from HelloWorld on behalf of companies with whom HelloWorld has a business relationship. If you want to opt out of being contacted by HelloWorld after you have participated in a Promotion operated by us directly, or you wish to correct the information you have provided to HelloWorld, you may do so in one of two ways: (1) mail the details of your request to: Privacy Policy c/o HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075; (2) email to Please make sure to include the name of the Promotion (if one exists) in the subject line and in the body of the email from which you wish to opt-out. Failure to provide this information may delay the processing of your request.